Career in Food Photography, Eligibility, Scope and Institutes Detail
Food photography course is a branch of commercial
photography applied towards making food ‘look’ delicious and inviting for the viewer.
This is done by propping the food up, making it appear relishing and interesting.
These photographs are used in advertisements, blogs, websites and cook books. A
photographer who has done food photography course generally works with an art director
and a food stylist who improves upon the appearance of the food items.
Eligibility for
Career in Food Photography: The minimum qualification for the food photography
course is at least higher secondary certificate, after which a Bachelor of Arts
in photography would be ideal. A specialized degree helps in the profession. One
can do a part time course in photography, with a bachelor’s degree in marketing,
advertising etc. If a food photographer is a foodie it will be an additional advantage.
Scope of Food
Photography Course: One may work as a freelancer and work on contract
basis or one can also work as a part of a team of a food organization involved in
packaging food. It is also possible to start working as a regular photographer to
gain experience and hone the art of photography and then slowly specialize in food.
There is also a possibility to start work in the food industry and then shift to
food photography. e.g. start off as a chef and after developing interest in food
photography, shift the focus. This will indeed give a good understanding of the
subject.
Job Prospects:
Since the food industry is growing
rapidly and more and more restaurants, styles and cuisines are coming up the demand
for career in food photography is also growing. These new restaurants, joints and
food processing and packaging units require ads and promotions to position themselves
in the market. Food photographers therefore have an important role to play. Many
organisations offer work on contract basis to the photographers and freelancing
and flexitime is therefore possible. Ability, innovation and commitment are crucial
factors in this competitive field. The remuneration of a food photographer varies
and depends on a number of factors like geographical location, indoor or outdoor
shoots etc. In outdoor shoots the photographer can expect more. If the photographer
is working in a metropolitan city, he/she can expect better package.
Institutes Offering
Food Photography Course:
India:
- National Academy of Photography (NAP), Kolkata.
- Ambitions4 Photography Academy, Chennai.
- Xavier’s Institute of Communication, Mumbai.
Abroad:
- Brooks Institute of Photography, USA.
- Hallmark Institute of Photography, USA.
